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Klaviyo is looking for a Senior Product Marketing Manager to own Go to Market Excellence, the programs, sales plays and enablement that help sellers, customer success managers and partners turn new product features into pipeline and revenue. The role connects product marketing with the field teams and brings insight from deals and customers back to Product. The posting notes up to 10% travel.
- Own the seller experience so that messaging, assets and product knowledge are easy to find and use after each launch.
- Build scalable sales plays that cover target personas, discovery questions, objection handling, competitive positioning and proof points.
- Work with Customer Success on adoption, cross sell and expansion playbooks, talk tracks and use cases.
- Set the strategy and cadence for product and messaging training across Sales, Customer Success and Support, and extend it to agency and technology partners.
- Track metrics such as win rate, pipeline influence, content usage, adoption and attach, and refine programs based on the results.
- Candidates need five or more years in B2B SaaS product marketing, sales enablement or field marketing, with experience supporting complex sales cycles. Partner enablement work and ecommerce or marketing technology experience are pluses.
Location: Boston, MA, United States (the same role is also posted for San Francisco, CA)
Salary: $116,000 to $174,000 USD base salary, the range across all US locations, with bonus and equity eligibility
How to apply: Apply on the Klaviyo careers site
To apply for this job please visit www.klaviyo.com.