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Shopify is looking for a Creator and Influencer Marketing Lead to build the creator program for Shop, its consumer shopping app. The goal is a steady flow of creator content that drives app installs, usage and brand discovery with a return that can be defended. The role works with paid media, data, product, creative, Legal and Finance teams.
- Source and vet creators based on audience quality, real engagement, audience geography, brand fit and any past brand safety issues.
- Negotiate rates, deliverables, timelines, exclusivity and usage rights, and work with Legal to keep contract terms consistent.
- Write clear briefs and manage each partnership from sourcing through delivery, rights clearance, payment and renewal.
- Set up tracked links, promo codes and deep links, then report on views, installs, new buyers and cost per outcome by creator and format.
- Keep the program compliant on disclosure, music and IP rights and platform rules, and pass licensable content to the paid and lifecycle teams. AI tools are expected to support creator research, vetting, brief drafting and analysis.
- Candidates need 5 to 10 years in creator, influencer or social marketing, personal experience sourcing and managing dozens of creators, and strong knowledge of TikTok, Instagram and YouTube. Experience negotiating terms and working with Legal on creator contracts is also expected.
Location: Remote, Americas
How to apply: Apply on the Shopify careers site
To apply for this job please visit www.shopify.com.